It’s emails like this that make me so incredibly sad. I can only imagine the desperation, and then the guts to actually write and send this email. I still cannot believe that no other stores get the need for respectfully designed Odd and Plus sizes. Surely I cannot be the only designer, with her own weight issues, that gets it…that thought defies logic.

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A desperate plea for help.

I am constantly pushing the design boundaries for Plus sizes, because the needs are very different to normal sizes, and you cannot think that you are just going to upsize normal sizes. When designing collections for Hayley Joy, I insist on incorporating styles for all occasions, because this is not the first email like this, and it certainly won’t be the last.

The good news is that T arrived, tried on two different styles, first one was definitely not right, second one was amazing. She shrank in front of my eyes. Her relief was inspiring, and so was her gratitude.

Being able to make a difference and make a living…once again, my gratitude knows no bounds.
❤️ Hayley

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